The System
e-lottery is a simple plan with a simple System, that when applied with consistent effort will deliver. We've shown you in the Fast Start section how you can reach Group Affiliate, and more importantly how you can start playing for FREE. Achieving Active Status and then working on getting your first 5 Affiliates is also crucial to securing your business momentum and it sets the right example to your developing team.
The System below lays out some straight forward ideas on what you should be doing to promote e-lottery both OFFLINE and ONLINE.
Your job is quite simply to share your enthusiasm for the business and the product, and do this on a regular and consistent basis. Simply talk to people you know, as well as drive eyeballs to your web pages as often as you can. If you think of a funnel, your job is to drop as many people into the THE SYSTEM as you can, as much as you can.
(To compliment the Fast Start training we recommend that you start by promoting the EuroMillions lottery).
The Funnel System is about prospecting for people in your everyday activities and then driving them to one of the Data Capture or Landing Pages that you'll find under Tools in your Back Office. We recognise that some of you will have a different approach to building a business depending on your experience and enthusiasm, so you will find a number of optional tools to help you promote your business in your Tools section. This provides a bit of flexibility, BUT we want to keep things simple and focused here at Click2GetStarted and just cover the basics OFFLINE and ONLINE promotion.
OFFLINE Approach
To be brutally honest everyone should be able to do a certain amount of offline promotion, even if you're an online expert. We all have friends, family and acquaintances that we talk to and meet everyday who deserve to know about the Smarter way to Play the largest tax free lotteries in the world - I mean if you won and you hadn't given them the change to play, how would you and more importantly they feel??
- So pick up the phone to those you know and ask them to join your Syndicate and start playing the EuroMillions The Smarter Way. You can then either Email them your link, or better still meet up and help them get registered online.
- Once they are playing your next question is 'Shall I show you how you can now play for FREE?' If they say yes, go to their Player Website and get them to upgrade to an Affiliate. Depending on their attitude you can either help them find 5 friends to play, or you can send them to this training site to see the bigger picture. It's possible that they may not want to go and promote the business and that's OK because you've got yourself a Smart Player and 5 new players in your team without too much effort!
- Invest in getting some 'Want to know our secret' cards printed so you have something to hand out when you are out and about. It's a really simple thing to do, but its sometimes easier not to! Target yourself to give out say 10 every single day and after 21 days it will have become a very easy and effective habit. Lead from the front and your team will follow your lead.
There is much more training on developing your business OFFLINE, so go here Expand your OFFLINE activity and expand your horizons on what is for sure the simplest ways to promote your business every single day.
You can also watch this live training from Malcolm Horsey about working offline. Listen to what he has to say - it might just inspire you. Malcolm Horsey live
ONLINE Approach
Because e-lottery has a product that is purchased online, it is very possible to attract lots of players from around the world from your PC and without ever needing to talk to them or follow them up. Of course to some this sounds like a grand idea, and certainly if someone has a data base of contacts, or is already competent in driving traffic to a website, then great results can certainly be achieved quite quickly. However if you have never worked online then we would recommend that you establish a good OFFLINE focus first and start working on developing your ONLINE skills as you go along.
It's impossible for us to give you all the ways to promote e-lottery online, so we won't even try. Go here Expand your ONLINE activity and read about some simple basic ideas to help you prepare for some online promotion. If you want to learn more detailed information on Traffic Generation, List Building, using e-books and much more then you can subscribe to the Platinum Site, which has been developed by The Team who are a group of online focused Independent Affiliates.
What is best website to promote?
You have quite a few different websites to promote when working both your OFFLINE and ONLINE but to keep things simple and focused we would suggest that you start by using the Player Data Capture Page.
You will will find the link to this page in your Back Office, under Tools. Click on Page Links and in the drop down menu by Description select Player Data Capture Page. Click on the HTML button and a personalized link will appear in the box below. This is the link you use to drive traffic to YOUR website.
If you have purchased a domain name re-direct your new URL to this link or simply copy and paste the link into an e-mail. (tip; always check your links before you start using it) To track the traffic using your link, use the Campaign Manager tracking tool in your Back Office; to find out more go to Helpful Resources.
Another quick way to get started is to use the Tell a Friend software in your Viral Back Office. This simple to use software allows you to quickly communicate a message to your e-mail and social networking contacts.